08 November 2011

Charm Illustrated: Ads Of The 1940s

Dorothy Lamour sings in colorful tones whilst Hotel Berlin appears to be on something of a cloak and dagger lockdown.  Tense nerves make a body quarrelsome while khaki pants-wearing gentlemen folk sip whisky after gardening.  A Helena Rubenstein cosmetic color wheel acts as a guide to ladies looking for that elusive combination of enviable luxury and seemingly effortless glamour.  Coal is busy making steel while "bluejackets" revel in a moist shave.  Such was life in the advertising of the (now seemingly innocent) 1940s... colorful and comical in some places, stark and dramatic in others.